When we talk about the future of work, we often focus on paid jobs and automation. Yet one of the world’s largest economies remains invisible: unpaid domestic and care work, carried largely by women. This hidden labor shapes our time, health, and economic freedom. What if AI could ease this burden—not by replacing human connection, but by freeing people from relentless, unpaid tasks so they can reclaim time, energy, and opportunity?

An evocative still from Dr. Samantha Pillay’s groundbreaking AI Film 4 Good project, capturing the stark reality of illegal logging. Through cinematic storytelling powered by AI, this initiative raises awareness about environmental destruction while promoting global social change.

If AI can drive cars and write screenplays, why can’t it iron a shirt? In this thought-provoking piece, Dr Samantha Pillay explores how the absence of everyday domestic tech,like an ironing robot,reveals deeper truths about gender inequality, unpaid labour, and the innovation gap in STEM. From the trillion-dollar burden of household chores to the cognitive toll of the “second shift,” she makes the case for why closing the tech gender gap could free time, improve mental health

While I was mid-flight, my AI avatar was presenting at a board meeting. What started as skepticism turned into a breakthrough for medical education, and a real-world test of how AI can expand human presence. This story explores how and why I created a digital twin, the ethical foundations guiding its use, and what this means for the future of communication.

Discover how AI is transforming food systems in "AI for Good"—a powerful story from Nairobi where technology turns surplus into sustenance. Learn how intelligent logistics reduce food waste, fight hunger, and restore dignity. Less waste. Less hunger. More hope.

Discover how AI-powered precision agriculture is transforming farming in rural Thailand. In AI for Good, meet Somchai, a smallholder farmer using drones and AI to detect crop issues early, reduce chemical use, boost yields, and strengthen his community.

What if AI's greatest impact wasn't on our jobs, but on our homes? This article explores how intelligent technology can tackle the hidden economy of unpaid labor—a key driver of gender inequality. Discover a future with less time on chores and more time for life, a vision from our film "AI for Good," and learn how automating domestic work can unlock economic potential and enhance well-being for families everywhere.

Innovation solves real-world problems. Winning the Women in Innovation Social Impact Award highlights the power of AI Film to drive change.

The intersection of artificial intelligence and filmmaking represents one of the most transformative developments in modern storytelling.

AIFilm4Good has officially launched as the world’s first international multi-award-winning AI Film Studio, for social impact.